Journal of Engineering Education Transformations

Abstract

Social problems have been a part of the society since ages and efforts to address them have been on practice along with. The evolution of knowledge society and the technology have enabled better ways of addressing such problems. In this context, the present study “ Design Thinking for Social Innovation” was undertaken by Freshman students of undergraduate engineering students to identify a relevant social challenge and address it with the aid of design thinking process. Inadequate awareness and education about hygienic menstrual practices is one such major but less discussed social problem among the various genderspecific issues. Despite the modern days advancement with digital tools and social media, social taboos, misbeliefs and unwarranted phobias pertaining to the phenomenon are widely prevalent in several sections of the society. The different phases of design thinking: Empathy, Define, Ideate and Prototype were employed for understanding the insights and different dimensions of the challenge. The different stakeholders of the challenge, possible ideas and solutions were generated through the process. Finally an organized solution in the form of designing an informative website and tool-kit containing the key menstrual products and their demonstration was implemented as part of solution. The stakeholders were educated about menstruation, hygienic menstrual practices and their myths were busted as part of the exercise. The student team gained an immersive experience of identifying and addressing a social challenge using design thinking process.

Keywords— Design thinking; Empathy, Menstruation; Social innovation; Stakeholders